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Abbott & BIG CARiNG Launch 3-Year Nationwide Campaign To Raise Awareness On Influenza

By Gowri Chitra

Abbott & BIG CARiNG Launch 3-Year Nationwide Campaign To Raise Awareness On Influenza

Abbott & BIG CARiNG Launch 3-Year Nationwide Campaign To Raise Awareness On Influenza

In 2024 alone, Malaysia recorded over 30,000 flu cases and 17 related deaths.

By Gowri Chitra | 04 Nov 2025, 11:40 AM

#abbott#bigcaringgroup#flu#health#HealthMatters#influenza#newsCover image via CDC / Unsplash & Towfiqu barbhuiya / Unsplash

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Abbott and BIG CARiNG Group (BCG) have teamed up to launch a three-year Influenza Awareness Programme across Malaysia, aiming to educate the public about the flu and encourage preventive care

Running from 2025 to 2027, the campaign will roll out health education sessions, school and workplace outreach, and awareness booths at travel fairs. All this is designed to help Malaysians better understand influenza and how to protect themselves.

In 2024 alone, Malaysia recorded over 30,000 flu cases and 17 related deaths.

Unlike the common cold, influenza can cause serious complications such as pneumonia, or even worsen chronic conditions. Vulnerable groups, including senior citizens, children under two, pregnant women, and individuals with chronic illnesses, face heightened risks of severe illness.

"Influenza is more than just a seasonal illness -- it can disrupt lives, families, and communities. Through this collaboration with BCG, we're empowering Malaysians to take simple, preventive steps that can make a big difference," said Kwa Kheng Hoe, general manager of Abbott's medicines business in Malaysia.

Meanwhile, Loo Jooi Leng, Head of Sustainability of BIG CARiNG Group, shared, "As a leading retail pharmacy across Malaysia, we see firsthand how health awareness can transform lives. This partnership with Abbott goes beyond education; it's about reaching people where they are and helping them stay healthy."

The programme aims to reach both urban and rural communities through accessible health initiatives

Here's what the campaign will involve:

Health Day events: Public sessions and digital content on flu prevention and care Corporate outreach: Health talks and screenings at workplaces Travel fairs: Consultations on flu risks for travellers School & university sessions: Interactive programmes to promote early health awareness Symptoms of influenza typically appear suddenly and can range from mild to severe

Symptoms include feeling feverish/chills, cough, sore throat, runny/stuffy nose, muscle/body aches, headaches, and fatigue.

Here are five expert-backed tips to protect Malaysians against the flu:

Get vaccinated annually: The most effective way to prevent influenza is through yearly vaccination, administered by a medical doctor. Immunity wanes over time and flu strains evolve, making annual shots essential.

Practise good hygiene: Wash your hands regularly with soap and water or use alcohol-based hand sanitisers. This simple habit helps eliminate flu viruses from surfaces and skin.

Cover coughs and sneezes: Use tissues or your elbow to cover your mouth and nose. Dispose of tissues properly and wash your hands afterward to prevent spreading droplets.

Improve indoor air quality: Open windows, use air purifiers, or spend time outdoors to reduce airborne virus exposure.

Maintain a healthy lifestyle: Get enough sleep, eat nutritious foods, stay active, and manage stress to keep your immune system strong. Speak to a healthcare professional to learn more about influenza and how you can protect yourself and your loved ones

For more information on the Influenza Awareness Programme, visit your nearest BIG and CARiNG pharmacies, or check out the Abbott website.

The information provided is for educational and communication purposes only and it should not be construed as personal medical advice. Information published in this article is not intended to replace, supplant or augment a consultation with a healthcare professional regarding the reader's own medical care.

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